What swimsuit to wear at the beach? The latest hot trends and buying guide in 2024
With the arrival of summer, seaside vacations have become a hot topic. Based on the search data and discussions on social platforms in the past 10 days across the Internet, we have compiled the latest swimsuit trends and practical suggestions to help you easily choose the most suitable beach outfit.
1. Top 5 swimsuit trends in 2024

| Ranking | style | heat index | Represent the brand |
|---|---|---|---|
| 1 | high waist vintage bikini | ★★★★★ | Zimmermann, Solid & Striped |
| 2 | cutout one-piece swimsuit | ★★★★☆ | Frankies Bikinis, Beach Riot |
| 3 | Sporty swimsuit set | ★★★☆☆ | Lululemon, Athleta |
| 4 | Fluorescent swimsuit | ★★★☆☆ | Triangl, Monday Swimwear |
| 5 | Ethnic print design | ★★☆☆☆ | For Love & Lemons |
2. Suggestions for choosing swimsuits for different body types
Based on recent popular discussions on Xiaohongshu and Weibo, we have summarized the following matching tips:
| body type | Recommended styles | Lightning protection style |
|---|---|---|
| pear shaped body | High waist bottoms + deep V tops | low waist bikini |
| apple shaped body | One-piece swimsuit + hollow waist | string bikini |
| hourglass figure | All styles suitable | No special restrictions |
| Rectangular body shape | Ruffle/pleat design | Simple flat cutting |
3. Recommendations for popular sun protection and functional swimsuits
Recently, the number of views of the topic "Sunscreen Wear at the Beach" on Douyin exceeded 300 million. The following are the most popular functional swimsuits:
| Function | Representative products | UPF value | price range |
|---|---|---|---|
| sun protection swimsuit | Coolibar long sleeve swimsuit | 50+ | ¥500-800 |
| Quick drying type | Speedo racing model | 30+ | ¥300-500 |
| Body shaping model | Seafolly Magic Sculpting | 25+ | ¥600-1000 |
4. 2024 seaside swimsuit color trends
According to the latest seaside check-in data released by Instagram, the most popular color combinations are:
1.sunset orange + cream white- Selected by 35% of fashion bloggers
2.Electric purple + silver- New trend of Metaverse style
3.Classic black and white- A timeless choice
4.Sea blue gradient- Perfectly integrated into the marine environment
5. Buying Tips
According to a recent consumer report, here are some things to consider when shopping for a swimsuit:
1. Check when shopping onlineReal buyer show, to avoid filter chromatic aberration
2. Priority is given toSpandex 18%-20%material, better elasticity
3. Recommended preparations for visiting the beach2-3 setsDifferent styles of swimsuits
4. CheckLining stitchingWhether it is flat to avoid friction and discomfort
No matter which swimsuit you choose, the most important thing is to be comfortable and move freely. I hope this guide incorporating the latest trends will help you find your perfect beach outfit and enjoy the sun and waves!
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